There are many ways you can make your websites rank high on search engines. You can link your website to other websites, writing article and submitting to article directory, pinging your websites and using social bookmarking sites. These are the best ways you can make your site rank high. With this article I will teach you these great ways on how to make your website rank high in search engines.
Getting high ranking in Google and other search engine like yahoo is easy if you have lots of people to link to you. The more people you link to and the more they rank high in search engines the better for your website.
Writing and submitting articles to article directories is another way to make your website rank high on search engines. While writing your article keyword consideration is very important. The right keyword is what the search engine crawler will search for on the internet. Before writing any article do a keyword research and see how many people do a search on the keyword every month.
After write your well research keyword article and submitting it to article directories, you have to bookmark them. Bookmarking your article with social bookmarking website is a great way to make your website rank high on search engines. I use facebook.com, twitter.com and dig.com to bookmark my articles.
If you ping your website whenever you update it with new content can also make your website rank high on search engines. Sites like pingomatic.com, pingler.com and pingmyblog.com can ping your site automatically by sending your websites to other pinging websites on the internet.
To get more information to make your website rank high on search engines and how to get more traffic to your blog and websites download free from my blog. http://traffic-yourblog.blogspot.com
Thursday, October 28, 2010
Thursday, July 22, 2010
Article Marketing - How My Article Resource Boxes Pull So Much Qualified Traffic (Secrets Revealed)
Article Marketing is my number strategy for bringing in highly qualified traffic into my websites, blogs and Social Marketing platforms. The secret is to have a powerful traffic and prospect pulling Resource Box.
What most people do
Most people turn their Resource Box into an "all about me" box. And if you have done that, it's really not your fault, since it is often call and "Author Bio Box" as well.
The reality is it is not about you, it is about what is in it for the reader.
What I do
I still remember the exact place I was as I cut my grass when I lived in Florida and realized that the Resource Box is the very next paragraph in your article. So then your article should simply flow into the Resource Box.
Sounds simple enough, right? But exactly how do you do that? Here are 3 quick and easy tips:
1) Don't write a conclusion to your article - Now I know that goes against everything you were ever taught about writing by your English teacher. But guess what? Your English teacher is not here, and writing articles for the Internet is different. If your goal is to get traffic and profits that is.
Don't stop in mid sentence. Just finish your thought and stop writing.
2) Use transitional language - That's got kind of a fancy sound to it. All it means is to just keep writing as you begin your Resource Box. For example, you could start with "And now I would like to offer you one more tip..." or "And now I would like to invite you to..." You can play with this and come up with other options. Just make sure the conversation keeps flowing. The opposite would be to begin with "Joe Smith is a graduate of.....blah, blah, blah." Don't do that, unless of course you want people to stop reading right away.
3) Keep it flowing - And then simply invite your reader/prospect to take the action you most what them to take. Do this with an invitation. For example, you could say "And now I would like to invite you to download your free....etc. etc.
Just think of it as keeping the conversation going.
And by the way, thanks in part to what I am suggesting to you here, I've got a much bigger yard now and someone else cuts it for me...
And now I would like to invite you to claim your Free Instant Access to one of my prospect pulling Resource Box Templates when you visit http://www.ResourceBoxTemplates.com.
What most people do
Most people turn their Resource Box into an "all about me" box. And if you have done that, it's really not your fault, since it is often call and "Author Bio Box" as well.
The reality is it is not about you, it is about what is in it for the reader.
What I do
I still remember the exact place I was as I cut my grass when I lived in Florida and realized that the Resource Box is the very next paragraph in your article. So then your article should simply flow into the Resource Box.
Sounds simple enough, right? But exactly how do you do that? Here are 3 quick and easy tips:
1) Don't write a conclusion to your article - Now I know that goes against everything you were ever taught about writing by your English teacher. But guess what? Your English teacher is not here, and writing articles for the Internet is different. If your goal is to get traffic and profits that is.
Don't stop in mid sentence. Just finish your thought and stop writing.
2) Use transitional language - That's got kind of a fancy sound to it. All it means is to just keep writing as you begin your Resource Box. For example, you could start with "And now I would like to offer you one more tip..." or "And now I would like to invite you to..." You can play with this and come up with other options. Just make sure the conversation keeps flowing. The opposite would be to begin with "Joe Smith is a graduate of.....blah, blah, blah." Don't do that, unless of course you want people to stop reading right away.
3) Keep it flowing - And then simply invite your reader/prospect to take the action you most what them to take. Do this with an invitation. For example, you could say "And now I would like to invite you to download your free....etc. etc.
Just think of it as keeping the conversation going.
And by the way, thanks in part to what I am suggesting to you here, I've got a much bigger yard now and someone else cuts it for me...
And now I would like to invite you to claim your Free Instant Access to one of my prospect pulling Resource Box Templates when you visit http://www.ResourceBoxTemplates.com.
Secrets of Article Writing - Article Writing Made Easy
Driving traffic to your site is imperative if you are looking to generate an online income. If you want to sell your products or services then you must drive traffic to your site. There are probably many ways of doing this but the method that works effectively time and time again is article marketing.
And it is pretty easy to get started. The first step to writing articles on a regular basis in order to generate consistent traffic is to make the decision. Decide that you will do whatever it takes to write articles every week that will pull in the traffic you need. Then you need to decide precisely what time of the day or days of the week you will focus on your article writing. Most people prefer to get their article writing exercise done early in the morning. However if you are an evening or night person then that's fine too.
The next step is to just put pen to paper, or get on the keyboard and to start writing. Initially you may find that it takes an hour or two to write a 400 word article. But with practice you will get quicker. Everybody who writes articles started from the very beginning and you may be in this place right now too.
To make your article writing easier, imagine you are writing to your favourite cousin or friend about a particular topic. Keep the language friendly and light. Be specific about the points you are discussing and ensure that by the end of the article your cousin or friend would have learnt something new about your topic or niche.
If you keep these tips in mind when you are writing your articles, your reader will enjoy your writing and will want to learn more from you. And that is exactly what we are looking for! We want as many surfers online to sign up to our list to learn more about your topic of expertise from you, the expert.
Do you want to learn more about how I do it? I have just completed my brand new guide to article writing to build your list:
Download it free here: Secrets of Article Writing
And it is pretty easy to get started. The first step to writing articles on a regular basis in order to generate consistent traffic is to make the decision. Decide that you will do whatever it takes to write articles every week that will pull in the traffic you need. Then you need to decide precisely what time of the day or days of the week you will focus on your article writing. Most people prefer to get their article writing exercise done early in the morning. However if you are an evening or night person then that's fine too.
The next step is to just put pen to paper, or get on the keyboard and to start writing. Initially you may find that it takes an hour or two to write a 400 word article. But with practice you will get quicker. Everybody who writes articles started from the very beginning and you may be in this place right now too.
To make your article writing easier, imagine you are writing to your favourite cousin or friend about a particular topic. Keep the language friendly and light. Be specific about the points you are discussing and ensure that by the end of the article your cousin or friend would have learnt something new about your topic or niche.
If you keep these tips in mind when you are writing your articles, your reader will enjoy your writing and will want to learn more from you. And that is exactly what we are looking for! We want as many surfers online to sign up to our list to learn more about your topic of expertise from you, the expert.
Do you want to learn more about how I do it? I have just completed my brand new guide to article writing to build your list:
Download it free here: Secrets of Article Writing
How Article Marketing is Significantly Increasing My Income (Part 4 of 5)
Following is Part 4 of my case study on article marketing. Specifically, I'm studying the following topic - in detail: Article Marketing - Does It Work, Or Not?
My desire is to create more passive income. An overworked freelancer, I decided to give article marketing a REAL try, as I'd read so much about it. Following are more of the sites I'm consistently submitting articles to. I chose them because they had good PR and Alexa rankings.
For explanations of these, as well as details on the beginning of the experiment, see the 10/26/06 post on InkwellEditorial.blogspot.com.
16. ContentTycoon.com: This directory has a PR rank of 4 and an Alexa rank of 201,965.
You must create an author account to submit. According to the announcement on their site, they recently underwent an overhaul and the wait time to approve an article is less than 24 hours.
This is not the case with my articles. To date, they've approved 2 of the 8 I've submitted. Considering that some sites can take up to 4 weeks to approve an article though - I'm not complaining.
No article stats are provided here. So again, get out your article tracking log sheet.*
17. AfroArticles.com: This directory has a PR rank of 4 and an Alexa rank of 38,666.
This site has extensive category listings.
I had to smile when I read their submission guidelines because I wrote a couple of articles explaining why I believe that longer articles sell better. On article length, they state: An article length between 700 to 2500 words is desirable. Finally, somebody gets it!
This site is easy to navigate and once you create an author account, you can start submitting multiple articles immediately. Article stats and a tracking feature are also provided.
As an aside, being African American, I like that they have categories which focus on "Afro Issues" among the other categories you'd find at any article submission site. When I ran my ethnic online crafts business, I had a hard time finding enough outlets to submit articles to, so it's nice to see someone has recognized this void.
18. ImpactArticles: This directory has a PR rank of 4 and an Alexa rank of 189,006.
You don't need to create an author account to submit here. I tried to use their form to submit, but it didn't work. So, I sent them the article via email, as advised on their site (eg, when the form doesn't work).
This is a no-frills site (no tracking features, feeds or article stats provided). The only reason I chose this site is that it is updated daily and I recognized a couple of names of authors who have done well in Internet marketing (ie, Charlie Cook and Willie Crawford).
Google either of these names and you'll see what I mean. I figured if their articles are there, then it's a good place for mine to be.
19. Free-Articles-Zone.com: This directory has a PR rank of 4 and an Alexa rank of 56,670.
You need to create an author account to submit. I'm a bit perplexed at this directory because I've submitted 8 articles here and according to my account, only one is showing up.
The others seem to have disappeared. Usually a site will tell you if an article is pending, or if there are problems that need to be addressed before it is published - nothing here. Just one article that was published on 10/19, which means it's probably the first one I submitted.
HTML Note: This site uses what I call "alternative code" for common elements (bold, ital, underline, etc.). Eg, instead of *b*BOLD*/b* for bold, it uses *strong*BOLD*/strong*. This is the only site I encountered to use this type of coding.
I'm bummed that I'm going to have to go back and submit to this site. I really like their setup and the overall feel of the site - not to mention their very good rankings.
20. MainStreetMom.com: This directory has a PR rank of 5 and an Alexa rank of 200,721.
This is not a directory site. It describes itself as "The online magazine for modern mothers with traditional values.... See explanation below as to why I submitted articles here.
By the way, no need to create an account to submit here - they have an article submission form that you use.
When It's a Good Idea to Use Lower-Rated Directories and Websites
Targeted Marketing: As I explained at the beginning of this experiment, I chose directories/sites based on their PR and Alexa rankings.
But, as you may have noticed, some of these sites are not exactly "top-rated." So, why did I submit to them? Because they spoke directly to the audience I'm trying to reach.
This may sound a little elementary, but in the interest of educating, it is always more important to reach 100 people who fit your target market than 1,000 who do not.
Eg, MainStreetMom.com. While its Alexa ranking is below the much desired 100,000 or lower range, it speaks directly to an audience who show a great interest in my product (e-books on freelance writing - again, if I can ever find time to get them on Clickbank!).
So, as you prepare to market, write down the who, what, where, when and why as it pertains to your target market. Eg, who and/or what are they, where are they, when are they there and why are they there?
Answers to these questions will give you a pretty clear picture of where and how to market your product/service.
Article Marketing Tips Learned from This On-Going Case Study
a. Submit to the head of the directory: What do I mean by this? Many directories have sub-categories. Eg, a main heading might be "Writing & Speaking." Under this you may find article marketing, e-book publishing, copywriting, etc.
From my article stats (where provided), I've noticed that the articles submitted under the main heading (eg, Writing & Speaking) get read more than those under the sub-headings.
I can only guess that many people don't know exactly what they're looking for, so will search under a main category heading first. As most surfers flit from article to article, they may never get around to clicking through to sub-categories.
Article directory owners may disagree with this, or move your article to a sub-category, but unless/until they say otherwise, I would submit under main category headings first.
b. Submit a series of articles: Over the last month and a half, including this series on article marketing, I've written two more series (eg, Part 1 of 2).
I don't know if it was the topic or not (my topics focused on ways for freelancers to make more money), but articles as part of a series are getting more reads in a shorter period of time than single articles. They are also picked up by more e-zine publishers.
Mind you, this is a very limited study and a very narrow topic. Much more analysis over a longer period of time would need to be done to make definitive conclusions.
I'm just tossing out info as I notice it. If you can lend any insight into any of these observations, please do so. I'm as anxious to know as anyone.
c. Go minute! What do I mean? Give as much detail as possible. With online marketing being so competitive, implementing even the smallest change can mean a big return.
Readers pick up on and dissect the smallest details. In my opinion, this is extremely helpful because something that you might not think of as important could be the "clue that breaks the case wide open."
Shake, Shake, Shake My Moneymaker!
My earnings are up a bit to almost 3 times overall what I was making (per day) before I started this experiment.
*Article Tracking Log Sheet: After this experiment ends, I will be doing a final, in-depth case study analysis. Along with this, I will provide an article tracking log sheet I fashioned to keep track of where I submitted articles.
Stay tuned for Part V tomorrow.
May be reprinted with the following, in full: Yuwanda Black is the publisher of InkwellEditorial.com: THE business portal for and about the editorial and creative industries. First-hand freelance success stories, e-courses, job postings, resume tips, advice on the business of freelancing, and more! Launch a Profitable Freelance Writing Career in 30 Days or Less -- Guaranteed! Log on to InkwellEditorial.com to learn how.
My desire is to create more passive income. An overworked freelancer, I decided to give article marketing a REAL try, as I'd read so much about it. Following are more of the sites I'm consistently submitting articles to. I chose them because they had good PR and Alexa rankings.
For explanations of these, as well as details on the beginning of the experiment, see the 10/26/06 post on InkwellEditorial.blogspot.com.
16. ContentTycoon.com: This directory has a PR rank of 4 and an Alexa rank of 201,965.
You must create an author account to submit. According to the announcement on their site, they recently underwent an overhaul and the wait time to approve an article is less than 24 hours.
This is not the case with my articles. To date, they've approved 2 of the 8 I've submitted. Considering that some sites can take up to 4 weeks to approve an article though - I'm not complaining.
No article stats are provided here. So again, get out your article tracking log sheet.*
17. AfroArticles.com: This directory has a PR rank of 4 and an Alexa rank of 38,666.
This site has extensive category listings.
I had to smile when I read their submission guidelines because I wrote a couple of articles explaining why I believe that longer articles sell better. On article length, they state: An article length between 700 to 2500 words is desirable. Finally, somebody gets it!
This site is easy to navigate and once you create an author account, you can start submitting multiple articles immediately. Article stats and a tracking feature are also provided.
As an aside, being African American, I like that they have categories which focus on "Afro Issues" among the other categories you'd find at any article submission site. When I ran my ethnic online crafts business, I had a hard time finding enough outlets to submit articles to, so it's nice to see someone has recognized this void.
18. ImpactArticles: This directory has a PR rank of 4 and an Alexa rank of 189,006.
You don't need to create an author account to submit here. I tried to use their form to submit, but it didn't work. So, I sent them the article via email, as advised on their site (eg, when the form doesn't work).
This is a no-frills site (no tracking features, feeds or article stats provided). The only reason I chose this site is that it is updated daily and I recognized a couple of names of authors who have done well in Internet marketing (ie, Charlie Cook and Willie Crawford).
Google either of these names and you'll see what I mean. I figured if their articles are there, then it's a good place for mine to be.
19. Free-Articles-Zone.com: This directory has a PR rank of 4 and an Alexa rank of 56,670.
You need to create an author account to submit. I'm a bit perplexed at this directory because I've submitted 8 articles here and according to my account, only one is showing up.
The others seem to have disappeared. Usually a site will tell you if an article is pending, or if there are problems that need to be addressed before it is published - nothing here. Just one article that was published on 10/19, which means it's probably the first one I submitted.
HTML Note: This site uses what I call "alternative code" for common elements (bold, ital, underline, etc.). Eg, instead of *b*BOLD*/b* for bold, it uses *strong*BOLD*/strong*. This is the only site I encountered to use this type of coding.
I'm bummed that I'm going to have to go back and submit to this site. I really like their setup and the overall feel of the site - not to mention their very good rankings.
20. MainStreetMom.com: This directory has a PR rank of 5 and an Alexa rank of 200,721.
This is not a directory site. It describes itself as "The online magazine for modern mothers with traditional values.... See explanation below as to why I submitted articles here.
By the way, no need to create an account to submit here - they have an article submission form that you use.
When It's a Good Idea to Use Lower-Rated Directories and Websites
Targeted Marketing: As I explained at the beginning of this experiment, I chose directories/sites based on their PR and Alexa rankings.
But, as you may have noticed, some of these sites are not exactly "top-rated." So, why did I submit to them? Because they spoke directly to the audience I'm trying to reach.
This may sound a little elementary, but in the interest of educating, it is always more important to reach 100 people who fit your target market than 1,000 who do not.
Eg, MainStreetMom.com. While its Alexa ranking is below the much desired 100,000 or lower range, it speaks directly to an audience who show a great interest in my product (e-books on freelance writing - again, if I can ever find time to get them on Clickbank!).
So, as you prepare to market, write down the who, what, where, when and why as it pertains to your target market. Eg, who and/or what are they, where are they, when are they there and why are they there?
Answers to these questions will give you a pretty clear picture of where and how to market your product/service.
Article Marketing Tips Learned from This On-Going Case Study
a. Submit to the head of the directory: What do I mean by this? Many directories have sub-categories. Eg, a main heading might be "Writing & Speaking." Under this you may find article marketing, e-book publishing, copywriting, etc.
From my article stats (where provided), I've noticed that the articles submitted under the main heading (eg, Writing & Speaking) get read more than those under the sub-headings.
I can only guess that many people don't know exactly what they're looking for, so will search under a main category heading first. As most surfers flit from article to article, they may never get around to clicking through to sub-categories.
Article directory owners may disagree with this, or move your article to a sub-category, but unless/until they say otherwise, I would submit under main category headings first.
b. Submit a series of articles: Over the last month and a half, including this series on article marketing, I've written two more series (eg, Part 1 of 2).
I don't know if it was the topic or not (my topics focused on ways for freelancers to make more money), but articles as part of a series are getting more reads in a shorter period of time than single articles. They are also picked up by more e-zine publishers.
Mind you, this is a very limited study and a very narrow topic. Much more analysis over a longer period of time would need to be done to make definitive conclusions.
I'm just tossing out info as I notice it. If you can lend any insight into any of these observations, please do so. I'm as anxious to know as anyone.
c. Go minute! What do I mean? Give as much detail as possible. With online marketing being so competitive, implementing even the smallest change can mean a big return.
Readers pick up on and dissect the smallest details. In my opinion, this is extremely helpful because something that you might not think of as important could be the "clue that breaks the case wide open."
Shake, Shake, Shake My Moneymaker!
My earnings are up a bit to almost 3 times overall what I was making (per day) before I started this experiment.
*Article Tracking Log Sheet: After this experiment ends, I will be doing a final, in-depth case study analysis. Along with this, I will provide an article tracking log sheet I fashioned to keep track of where I submitted articles.
Stay tuned for Part V tomorrow.
May be reprinted with the following, in full: Yuwanda Black is the publisher of InkwellEditorial.com: THE business portal for and about the editorial and creative industries. First-hand freelance success stories, e-courses, job postings, resume tips, advice on the business of freelancing, and more! Launch a Profitable Freelance Writing Career in 30 Days or Less -- Guaranteed! Log on to InkwellEditorial.com to learn how.
How to Improve Your Website Ranking
It is little wonder that most online business owners spend sleepless nights pondering over the crucial question how to improve website rankings. Each day the number of websites on the world wide web are increasing exponentially, what this means for an individual blog or website owner is cut throat competition from establishments located across the world in their niche fighting for their share of the market pie.
After all, who bothers to check the fifth or seventh SERP pages on Google or any other search engine; this means that the placement of your website on search engines is crucial for the success of your business. So if you are also wondering how to improve website rankings, here is some vital information that will shed light on the topic and tips on how you can the visibility of your online business painlessly.
There are no end of strategies that can be used to improve website rankings everything from SEO to PPC campaigns yield substantial results; however, these strategies may not be every marketers cup of tea; here is why
SEO: There is simply too much information online about SEO techniques, unfortunately, you cannot get the million or so websites that offer these details on the matter to concur with each other on how to improve website rankings. Often, a newbie is thoroughly confused by opposing views and contrasting statements. It is also imperative to understand that SEO can be a double edged sword and when the tips are not incorporated appropriately, you will end up doing your business more harm than good.
One alternative is to approach an SEO company to improve your website rankings; however, this option is seldom cheap and forging an alliance with such an establishment is a long time commitment, so you can expect to spend some amount of money every month for at least 3 to 6 months before you see any results.
PPC: These are advertisements that are placed on Google SERPs, you will not have to pay for displaying the ads but have to shell out some money for every click on the ad banner regardless of whether the click results in a sale or not. Can you see how you may end up spending a lot of money for PPC campaigns without achieving real results?
For instance, if you place a bid of 50 cents per click, you can receive as many as 100 clicks per day which would set you back by $50 but you may not make a single sale for the fifty marketing dollars that you spent on the campaign. Another drawback of PPC campaigns is the fact that their effect only lasts till you continue to pump money into them, so the moment you run out of your advertising budget, the PPC campaign stops and you will have done nothing to improve the brand value of your business through these campaigns.
So, what can you do to improve website rankings?
Fret not! Because there is respite in the form of a revolutionary software program that helps you to achieve a spot on the first three pages of Google. Imagine using the power of Web 2.0 to dominate most search engines; not only this but you also get the ability to use the power of video to improve your search engine ranking immensely. Almost all facets of SEO are covered by this innovative, state of the art tool from article marketing to link building.
So my friend, this is the one click answer to the question how to improve website rankings. If you are ready to harness that power of one of the most amazing online software tools ever created and increase the traffic to your website magnanimously, you need to read this http://howtoimprovewebsiterankings.blogspot.com/, with info on an amazing marketing program that yields genuine results to improve website rankings
After all, who bothers to check the fifth or seventh SERP pages on Google or any other search engine; this means that the placement of your website on search engines is crucial for the success of your business. So if you are also wondering how to improve website rankings, here is some vital information that will shed light on the topic and tips on how you can the visibility of your online business painlessly.
There are no end of strategies that can be used to improve website rankings everything from SEO to PPC campaigns yield substantial results; however, these strategies may not be every marketers cup of tea; here is why
SEO: There is simply too much information online about SEO techniques, unfortunately, you cannot get the million or so websites that offer these details on the matter to concur with each other on how to improve website rankings. Often, a newbie is thoroughly confused by opposing views and contrasting statements. It is also imperative to understand that SEO can be a double edged sword and when the tips are not incorporated appropriately, you will end up doing your business more harm than good.
One alternative is to approach an SEO company to improve your website rankings; however, this option is seldom cheap and forging an alliance with such an establishment is a long time commitment, so you can expect to spend some amount of money every month for at least 3 to 6 months before you see any results.
PPC: These are advertisements that are placed on Google SERPs, you will not have to pay for displaying the ads but have to shell out some money for every click on the ad banner regardless of whether the click results in a sale or not. Can you see how you may end up spending a lot of money for PPC campaigns without achieving real results?
For instance, if you place a bid of 50 cents per click, you can receive as many as 100 clicks per day which would set you back by $50 but you may not make a single sale for the fifty marketing dollars that you spent on the campaign. Another drawback of PPC campaigns is the fact that their effect only lasts till you continue to pump money into them, so the moment you run out of your advertising budget, the PPC campaign stops and you will have done nothing to improve the brand value of your business through these campaigns.
So, what can you do to improve website rankings?
Fret not! Because there is respite in the form of a revolutionary software program that helps you to achieve a spot on the first three pages of Google. Imagine using the power of Web 2.0 to dominate most search engines; not only this but you also get the ability to use the power of video to improve your search engine ranking immensely. Almost all facets of SEO are covered by this innovative, state of the art tool from article marketing to link building.
So my friend, this is the one click answer to the question how to improve website rankings. If you are ready to harness that power of one of the most amazing online software tools ever created and increase the traffic to your website magnanimously, you need to read this http://howtoimprovewebsiterankings.blogspot.com/, with info on an amazing marketing program that yields genuine results to improve website rankings
How to Do Keyword Research by AdWords External Tool - A Detailed Guide
Keyword research is the process of determining what keywords are used in search engines by potential customers.
The question is, How keyword research is done?
AdWords external tool will be explained today in this article, although there are tons of other keyword research in the market. But will walk before we run!
AdWords external can be found if you Google "AdWords external legacy tool"
Although not originally designed for SEO keyword research, but this tool is very useful in many ways. Once you follow the previous like you will find a space to enter your keyword.
Start your research by using the broadest key phrases or keywords which are of course relative to your article. But please before you start there are a few settings that you must take care of. Set the language to your preferred language, then set the location to where your audience are or set to all countries or territories if you are targeting a global audience and of course choose synonymous.
After checking all the above settings, make sure you choose exact matching to display accurate search volume.
To select a unified and strong theme keywords or phrases for your article or topic, choose the most related and relevant keywords to your topic.
You will end up with a list of 10 to 15 keywords, this is of course after disqualifying non related and non relevant and off topic key phrases and keywords. Eliminate the least relevant ones till you have 3 or 4 strong related key phrases.
Then repeat the whole process again with your selected phrases, rinse and repeat till you choose 2 or 3 themed keywords and start writing your article about them.
Some bloggers choose their keywords or niche based on advertiser's competition, they do that to achieve the highest AdSense revenue they can achieve for the clicks on their AdSense ads. Other are inclined towards high global or local traffic volume.
I think the best way is to choose the most relevant long tail (medium to high length) key phrases to your topic who at the same time enjoys a decent traffic volume especially if your website is still new. Then write well structured content and build links to your content.
To wrap it up, use Google AdWords external tool. While making sure you check your settings in regards of the following factors: country, language, match type to be exact and check local and global search volume & synonymous.
Amr Elkirsh is a writer at Egypt Search Engine Optimization blog, which is concerned about SEO in Egypt best practices and presents the latest on Page SEO tips and link building guides.
The question is, How keyword research is done?
AdWords external tool will be explained today in this article, although there are tons of other keyword research in the market. But will walk before we run!
AdWords external can be found if you Google "AdWords external legacy tool"
Although not originally designed for SEO keyword research, but this tool is very useful in many ways. Once you follow the previous like you will find a space to enter your keyword.
Start your research by using the broadest key phrases or keywords which are of course relative to your article. But please before you start there are a few settings that you must take care of. Set the language to your preferred language, then set the location to where your audience are or set to all countries or territories if you are targeting a global audience and of course choose synonymous.
After checking all the above settings, make sure you choose exact matching to display accurate search volume.
To select a unified and strong theme keywords or phrases for your article or topic, choose the most related and relevant keywords to your topic.
You will end up with a list of 10 to 15 keywords, this is of course after disqualifying non related and non relevant and off topic key phrases and keywords. Eliminate the least relevant ones till you have 3 or 4 strong related key phrases.
Then repeat the whole process again with your selected phrases, rinse and repeat till you choose 2 or 3 themed keywords and start writing your article about them.
Some bloggers choose their keywords or niche based on advertiser's competition, they do that to achieve the highest AdSense revenue they can achieve for the clicks on their AdSense ads. Other are inclined towards high global or local traffic volume.
I think the best way is to choose the most relevant long tail (medium to high length) key phrases to your topic who at the same time enjoys a decent traffic volume especially if your website is still new. Then write well structured content and build links to your content.
To wrap it up, use Google AdWords external tool. While making sure you check your settings in regards of the following factors: country, language, match type to be exact and check local and global search volume & synonymous.
Amr Elkirsh is a writer at Egypt Search Engine Optimization blog, which is concerned about SEO in Egypt best practices and presents the latest on Page SEO tips and link building guides.
Content May Be King, But It's Not the Only Key to Search Engine Optimization Success
A favorite saying in the Search Engine Optimization community is that "Content is King", implying that content is the key to driving highly visible rankings on the major search engines and SEO success. And as a general statement, it's true. The search engines do value well written content as the foundation for how they decide which sites to rank higher.
Although website content is important, it is not the only factor in determining high rankings and successful search engine optimization. thing. Site content needs to be written for a particular audience or target market, and be based on the language they use when searching for your goods and services. And the more you know about what your customers are searching for the better you are able to provide the content they are looking for.
But there are a number of the factors that you must focus on in order to rank highly on the search engines. There are only 10 spots on the first page of the search engines for any keyword search phrase. And there are many websites vying for those positions. Depending on the number of firms trying to attain those spots, they age of their sites and how hard they are willing to work to get there, it could be a difficult task to get on the first page. But since 98.9% of all search engine clicks on organic rankings occur on listing on the first page, it is well worth the effort if online marketing is a key element of your go-to-market strategy.
Below are a set of items that need to be done in order to successfully optimize your site for SEO.
1. Keyword research
The first step in the SEO process is to understand what keyword phrases your target marketing is using to find you. You may find many keywords that people can use to search for your products or services, but in order to be successful implementing search engine optimization you need to hone this down to a smaller set of words or phrases. You can't rank on the first page for everything. But you can focus on a core set of keywords that provide maximum search volume. At the same time you cannot forget the level of competition, so balancing keyword phrases that have the highest search volumes with those that have the least competition is a key tradeoff to include in the analysis and keyword decision process.
2. Add content to your site that contains your targeted keywords
Using your targeted keyword list, write content for your site related to your products or services that use these specific keywords. You should write a page for each of your targeted keywords and target roughly 2-7% keyword density (using a keyword 2 to 7 times for every 100 words of text). Placing your keywords in the first 25 words of the page text is important as well. You can include one or two of your other, associated keyword phrases in the content as well, but the primary focus of the page should be for one keyword phrase. And make sure you write for a human audience.
3. Add Meta Tags and Titles to your Pages
With your keywords in mind, add the proper Meta tags to your pages. Make sure you place special emphasis on page titles which are very important. You should also add a page description. Title tag and Title description are both key elements the search engines consider when identifying the focus of the page and making the ranking determination. But they are also the language that appears in your listing when it is displayed on the search engine results pages, so make sure they accurately represent your web page and are easy to read.
4. Use Header tags to highlight content
For each page be sure you are using keywords in titles as well as headers. Headers should be used to categorize different content on your page the same way a newspaper lists different topics or stories. The search engines will pick up keywords used in headers (H1 tags) and determine that the content is related to header tag. Use one main header tag (H1 tag) on a page and several sub-header tags (H2, H3 tags).
5. Setup internal links
Internal links enable you to connect two or more pages on your site that have similar or related content. Search engines will use this to determine if there is related content on the page or other pages on your site. In addition you should also have a site map page (usually named site_map.html, or sitemap.html) on your site that contains links to all the pages on your site. Google's spiders use this to index all the pages on your site. Make sure that the anchor text used to create the link is descriptive about the page you will be linking to. Do not use Click Here as your anchor text.
6. Setup external links
In addition to internal link building there is also external (or off-page) link building. Link building (both internal and external) is a very important element of a search engine optimization strategy. This includes setting up manual submissions to external website directories and portals, submitting articles, press releases and related material, creating social bookmarks, creating blog posts and responding to others blog posts and forum entries, etc. The search engines use links as a primary measure of authority, credibility, and popularity, and when added to the relevance of the content on your page, provides the information the search engines need to determine the hierarchy of site rankings.
Many people in the Search Engine Optimization industry will argue that links are MORE important than content. Building alot of links, from good neighborhoods is essential to SEO success and high rankings.
In conclusion, the best way to have a successful website is to implement each of the above search engine optimization strategies before you design your website and then measure the results on how customers found you site with web analytics after your site goes live.
Lou Unkeless is a certified internet marketing consultant with WSI. His office helps small to medium-sized businesses increase their revenue via the internet, by making them more visible, attracting more qualified visitors, and converting those visitors into customers. Lou can be reached at (916) 933-7414 or Lou@wsiMarketBuilders.com. His website is http://www.wsiMarketBuilders.com.
Although website content is important, it is not the only factor in determining high rankings and successful search engine optimization. thing. Site content needs to be written for a particular audience or target market, and be based on the language they use when searching for your goods and services. And the more you know about what your customers are searching for the better you are able to provide the content they are looking for.
But there are a number of the factors that you must focus on in order to rank highly on the search engines. There are only 10 spots on the first page of the search engines for any keyword search phrase. And there are many websites vying for those positions. Depending on the number of firms trying to attain those spots, they age of their sites and how hard they are willing to work to get there, it could be a difficult task to get on the first page. But since 98.9% of all search engine clicks on organic rankings occur on listing on the first page, it is well worth the effort if online marketing is a key element of your go-to-market strategy.
Below are a set of items that need to be done in order to successfully optimize your site for SEO.
1. Keyword research
The first step in the SEO process is to understand what keyword phrases your target marketing is using to find you. You may find many keywords that people can use to search for your products or services, but in order to be successful implementing search engine optimization you need to hone this down to a smaller set of words or phrases. You can't rank on the first page for everything. But you can focus on a core set of keywords that provide maximum search volume. At the same time you cannot forget the level of competition, so balancing keyword phrases that have the highest search volumes with those that have the least competition is a key tradeoff to include in the analysis and keyword decision process.
2. Add content to your site that contains your targeted keywords
Using your targeted keyword list, write content for your site related to your products or services that use these specific keywords. You should write a page for each of your targeted keywords and target roughly 2-7% keyword density (using a keyword 2 to 7 times for every 100 words of text). Placing your keywords in the first 25 words of the page text is important as well. You can include one or two of your other, associated keyword phrases in the content as well, but the primary focus of the page should be for one keyword phrase. And make sure you write for a human audience.
3. Add Meta Tags and Titles to your Pages
With your keywords in mind, add the proper Meta tags to your pages. Make sure you place special emphasis on page titles which are very important. You should also add a page description. Title tag and Title description are both key elements the search engines consider when identifying the focus of the page and making the ranking determination. But they are also the language that appears in your listing when it is displayed on the search engine results pages, so make sure they accurately represent your web page and are easy to read.
4. Use Header tags to highlight content
For each page be sure you are using keywords in titles as well as headers. Headers should be used to categorize different content on your page the same way a newspaper lists different topics or stories. The search engines will pick up keywords used in headers (H1 tags) and determine that the content is related to header tag. Use one main header tag (H1 tag) on a page and several sub-header tags (H2, H3 tags).
5. Setup internal links
Internal links enable you to connect two or more pages on your site that have similar or related content. Search engines will use this to determine if there is related content on the page or other pages on your site. In addition you should also have a site map page (usually named site_map.html, or sitemap.html) on your site that contains links to all the pages on your site. Google's spiders use this to index all the pages on your site. Make sure that the anchor text used to create the link is descriptive about the page you will be linking to. Do not use Click Here as your anchor text.
6. Setup external links
In addition to internal link building there is also external (or off-page) link building. Link building (both internal and external) is a very important element of a search engine optimization strategy. This includes setting up manual submissions to external website directories and portals, submitting articles, press releases and related material, creating social bookmarks, creating blog posts and responding to others blog posts and forum entries, etc. The search engines use links as a primary measure of authority, credibility, and popularity, and when added to the relevance of the content on your page, provides the information the search engines need to determine the hierarchy of site rankings.
Many people in the Search Engine Optimization industry will argue that links are MORE important than content. Building alot of links, from good neighborhoods is essential to SEO success and high rankings.
In conclusion, the best way to have a successful website is to implement each of the above search engine optimization strategies before you design your website and then measure the results on how customers found you site with web analytics after your site goes live.
Lou Unkeless is a certified internet marketing consultant with WSI. His office helps small to medium-sized businesses increase their revenue via the internet, by making them more visible, attracting more qualified visitors, and converting those visitors into customers. Lou can be reached at (916) 933-7414 or Lou@wsiMarketBuilders.com. His website is http://www.wsiMarketBuilders.com.
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